PlayOJO’s Multi-million Pound Casino Ad Campaign

Fair play online casino, PlayOJO, has kicked off a massive advertisement campaign to consolidate its position as the UK’s foremost and perhaps the lone fair play online casino in the country. The £10 million ‘Thumbs Up OJO’ campaign is now beaming across the internet, TV, and even the radio stations. PlayOJO is not in the mood to play and is going directly for the kill. After all, there is weight to its claim.

PlayOJO does not impose any wagering requirement on its players.

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There is no maximum or minimum limit on the withdrawals.

Every player receives a cashback, irrespective of whether they win or lose a bet.

As if these convenient policies were not enough to win over the audiences, they have now brought the big guns out. They have roped in the famed ad director, Djawid Hakimyar, for the ad campaign. Djawid’s portfolio includes Purple Bricks and Mercedes.

Also, the ads feature Joshua McCord, a renowned actor.

‘Thumbs Up OJO’ campaign ads hit the airwaves on the 17th of May and are heavily bolstered by intense efforts by the company on social media. The casino’s Head of Marketing, Peter Bennett, was quick to state that they are pulling out all stops to establish their core brand proposition as the one genuinely fair online casino in the UK. The casino aims to emerge as the “most recognized online casino brand” in the UK by 2021. Considering the size of their campaign, they might end up achieving their target. The UK’s social media is already abuzz with frenzied activity around their brand.

PlayOJO, although an independent online casino brand, is operated by SkillOnNet in the UK and by Titanium Brace Marketing LTD in other countries where it is active. It offers over 3000 games to its players and has a lucrative VIP programme in place for its loyal customers. The casino has clearly put customer satisfaction at the core of its operations.